City College of San Francisco
David A. Dore
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Introduction and Assignments
Competitive
Advantage
Factors that Comprise External Environments
Strategy Options for Building Competitive Advantage
Market Segmentation
Niche Marketing and the Small Business
Sustaining Competitive Advantage
 
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Small Business Management, Justin Longnecker and Carlos W. Moore. Introduction and Assignments

 

Your Assignments

 


Read chapter 2 in your text,
Strategies That Capture Opportunities.

 

 

Go the through the topics in this lesson and try to visit all the websites provided by the links.

 

Post a comment in the discussion group about some aspect of this lesson, which you found insightful.

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